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Bitcoin.com 2026-06-11 21:22:56

Tech Giant LG Electronics Taps Arbitrum to Automate Programmatic Ads via Custom L2 Blockchain

Tech Giant LG Electronics Taps Arbitrum to Automate Programmatic Ads via Custom L2 Blockchain

South Korean consumer electronics titan LG Electronics is developing a proprietary blockchain network aimed at transforming the digital advertising placement and sales industry. The Onchain Shift According to a report published by Fortune on June 11, 2026, the initiative leverages a shared, onchain database of advertising inventory and verified customer interaction records. Fortune’s Jack Kubinec

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